None Male
Website, social media and ads, newsletter, photography and consulting – ongoing support for a brand across every channel.
- Client
- None Male
- Year
- seit 2022
- Location
- Bern, CH
For None Male we look after the entire digital presence – website, social media and ads, newsletter, photography and consulting. We make sure everything feels like one consistent piece.
A brand with taste – across every channel.
None Male sells what Oliver Klose himself loves to eat and drink: parmesan from the Apennines, wine, oil, pasta, Portuguese preserves, and more – curated from several southern European regions.
We accompany the digital presence across the full spectrum and make sure the brand sounds as distinctive online as it does in the warehouse at a tasting.
- Website – brand site for product presentation, gastronomy information and price lists
- Social media – content strategy and ongoing publishing
- Paid ads – campaigns alongside social, targeted and measurable
- Newsletter – concept and dispatch
- Photography – product and mood imagery for web and social
- Consulting – sparring partner for the digital strategy
A stage for every product.
The site is more than a shopfront – it walks visitors through a curated range, from the 24-month parmesan through Portuguese preserves to apero and wine. Every category gets room to breathe; stories are allowed to be stories.
Built with Next.js and Tailwind, no CMS overhead. Edits and extensions go straight through the codebase – the faster route for a clear, editorially stable range.
Product information, recommendations for the gastronomy trade and up-to-date price lists each have a fixed place – the site also works as a reliable reference for existing partners.
Straight to the inbox.
The newsletter tells you what's going on in the warehouse – new deliveries, upcoming tastings, seasonal picks. We craft the editions, look after layout and image selection; Oliver writes his story himself.
Frequency is deliberately low: we send when there is something to say – not because a calendar slot is free.
A voice that doesn't need to be loud.
On Instagram we show the range alive: hands on a wooden board, cheese in the mould, wine in the glass. Content strategy, editorial and posting are on us; paid campaigns selectively flank specific actions.
Ads should be felt without being pushy – we run them small, measurable and close to the brand tone.
Pictures with warmth.
Products, moods, people: photography delivers the visual material for web, social and newsletter. We work on location – in the warehouse, at the affineur, at a tasting – keeping the same calm visual language throughout.
A curated selection follows below.
